Brand kit
OnlyFoods
Discover the best places for Georgian dishes — voted by people who actually eat there.
Press, partners, and people building things on top of OnlyFoods can use the assets and copy below. For anything else, get in touch via the site footer.
01
Wordmark
The OnlyFoods logotype in three approved colors. Use SVG when you can; PNG 1x / 2x / 3x is provided for non-SVG-friendly destinations like PowerPoint and email signatures.
02
Lockups
Icon + wordmark composed into one mark. Use whenever space allows — they identify the brand fastest. Horizontal for headers and signatures; stacked for square avatars and slide titles.
03
App icon
The bullseye mark. Use standalone when the wordmark won't fit — favicons, app stores, social avatars, OS-level shortcuts.
Monochrome (single-color print, fax-tier surfaces)
Maskable (Android adaptive icons) and favicon
04
Social formats
Pre-sized cards for the most common share and cover surfaces. Drop these in directly — no resizing needed.
- PNGOpenGraph
1200 × 630Default share card (Facebook, Slack, Discord, generic).
- PNGTwitter / X card
1200 × 675Large image card on Twitter / X.
- PNGLinkedIn share
1200 × 627LinkedIn link share card.
- PNGTwitter avatar
400 × 400Twitter / X profile picture.
- PNGLinkedIn avatar
300 × 300LinkedIn profile / company page.
- PNGInstagram feed
1080 × 1080Square Instagram feed post.
- PNGInstagram / TikTok story
1080 × 1920Vertical story format.
- PNGFacebook cover
820 × 312Facebook page cover image.
05
Colors
Brand palette as design tokens. Click a hex value to copy. Same names appear in the Tailwind theme — bg-rausch, text-ink, border-hairline.
- Rausch
--rauschPrimary brand color. Calls-to-action, links, focus rings. One per surface.
- Rausch active
--rausch-activePressed / hover state for primary actions.
- Ink
--inkDefault text. Headlines, body, foreground icons.
- Body text
--body-textSlightly lighter than ink for paragraph copy.
- Muted
--mutedSecondary text, captions, helper hints.
- Hairline
--hairlineCard / input borders. Default divider weight.
- Surface soft
--surface-softHover background, secondary surfaces.
- Canvas
--canvasDefault page and card background.
- Error
--errorValidation messages, destructive actions.
06
Typography
Noto Sans (Latin) + Noto Sans Georgian (Mkhedruli) — same family, designed together, consistent on every OS. Both load as variable fonts via next/font/google.
Headline
ხაჭაპური · Khachapuri
Body
Discover the best places for Georgian dishes — voted by people who actually eat there.
Muted
Secondary text, helper hints, captions.
07
Voice & tone
How we sound when we write — UI strings, push notifications, marketing copy, social posts.
Do
- Talk like the regulars who actually eat there. Specific places, specific dishes, no marketing fluff.
- Product UI strings ship en + ka. (This brand kit page itself is an exception — press / partner audience reads English.)
- Lead with food. The dish, the place, the people who voted.
- Plain language. If a Tbilisi grandparent wouldn't say it, neither do we.
Don't
- Don't list cuisines as adjectives ('authentic Georgian'). Real food doesn't need disclaimers.
- Don't pile on stock-marketing adjectives ('curated', 'premium', 'world-class', 'experience'). Use a single verb a person would actually say.
- Don't overshadow Georgian script — `ხაჭაპური` and `Khachapuri` carry equal weight in any layout.
- Don't claim coverage we don't have. 'Best in Tbilisi' beats 'Best in Georgia' until we're truly nationwide.
08
Usage rules
The short version. The full guidelines (clearspace, minimum sizes, co-branding, complete don'ts list) live in the brand guidelines doc.
- ClearspaceWordmark: capital-O height. Lockup: icon outer radius. Icon alone: ¼ of icon diameter.
- Minimum sizeWordmark: 96px wide. Horizontal lockup: 120px wide. Stacked lockup: 96px wide. Icon: 32px square (16px favicon-only).
- ColorRausch / Ink / White only. No gradients, drop shadows, or recoloring.
- GeometryAlways scale uniformly. Never rotate, stretch, squish, or crop the marks.
- Co-brandingMatch heights with neighboring marks, separate with a 60% hairline divider, full clearspace each side.
09
Press kit
Everything on this page bundled as one ZIP — the full set of SVG / PNG assets, lockups, social formats, and favicons. (Source masters live in `design/brand/` in the repo, not in this bundle — partners get the production-ready outputs.)
onlyfoods-brand-kit.zip
Wordmark + lockups in 3 colors, icon at 9 sizes, monochrome and maskable variants, all 8 social formats, favicon. ~600 KB.
For press inquiries, partner integrations, or custom logo placements, message us via the in-app feedback link in the footer. We answer.